Group benefitsin plain English

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Why offer group benefits?

A well-designed employee benefits package is a sound investment for both sides of the table. Here's what each side gets.

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Employer Benefits

  • Lower tax liability — premiums are 100% tax-deductible as a business expense
  • Attract and retain top talent in competitive job markets
  • Cashback when premiums exceed claims paid out
  • Boost loyalty and reduce absenteeism within company culture

Employee Benefits

  • Lower monthly payments compared to individual coverage
  • Family members covered at no additional cost
  • Streamlined claim process with less paperwork and faster approvals
  • No waiting period — coverage starts on day one

A well-designed employee benefits package is a sound investment for both sides of the table. Here's what each side gets.

$

Employer Benefits

  • Lower tax liability — premiums are 100% tax-deductible as a business expense
  • Attract and retain top talent in competitive job markets
  • Cashback when premiums exceed claims paid out
  • Boost loyalty and reduce absenteeism within company culture

Employee Benefits

  • Lower monthly payments compared to individual coverage
  • Family members covered at no additional cost
  • Streamlined claim process with less paperwork and faster approvals
  • No waiting period — coverage starts on day one
Group Benefits at a Glance
EMPLOYEES
3+
Minimum for most group plans
STARTING AT
$45
Per employee per month (basic plan)
EMPLOYER PAID
50%+
Minimum required by most insurers
PREMIUMS
Tax-deductible
Business expense for employers
The advantages of group insurance

As a business owner, knowing the advantages of group insurance helps you decide whether to offer it as an employee benefit.

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Tax benefits

Offering group insurance is 100% tax-deductible as a business expense — and provides employees financial security at lower cost than salary equivalents.

Improved recruiting

A strong benefits package is consistently in the top 3 factors Canadian job seekers consider — critical for attracting and retaining top talent.

Company culture

Coverage signals that employees are valued, fostering a supportive culture that boosts morale, retention, and reputation in your industry.

Improved productivity

Employees with high-quality benefits take fewer sick days, recover faster from illness, and deliver better work — directly benefiting your business overall.

Knowing the advantages of group insurance helps you decide whether to offer it as an employee benefit.

$

Tax benefits

Group insurance is 100% tax-deductible as a business expense, and provides employees financial security at lower cost than salary equivalents.

Improved recruiting

A strong benefits package is consistently in the top 3 factors Canadian job seekers consider — critical for top talent.

Company culture

Comprehensive coverage signals that employees are valued, fostering a supportive culture that boosts morale and retention.

Improved productivity

Employees with high-quality benefits take fewer sick days, recover faster, and deliver better work — benefiting your business overall.

What does it cover?

While every group benefits plan is unique, the average plan typically covers:

Hospitalization, medical equipment, medical expenses, care home costs

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Healthcare

Orthodontics, teeth cleaning, cavity fillings, X-rays

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Dental coverage

Eye exams, contacts, glasses

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Vision care

Proprietary, brand name prescription drugs

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Prescription drugs

Physiotherapists, naturopaths, massage therapists, and more

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Paramedical services

Counseling, debt management, stress management, legal guidance, and more

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Employee wellness

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What Customers Are Saying

Got Questions?
We have answers.

Our licensed advisors are here to discuss your personal situation and needs.
Steven Sinclair iconGregory Rozdeba icon
What types of group benefits are there?
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Level-premium

Premiums and the death benefit remain the same throughout the policy term.

Annual renewable

The term lasts one year. You can renew the policy at the end of the term. Each year you’ll pay more than the previous one. ART policies are best for covering short-term debt obligations. For example, if you have a car loan but plan to sell it in the near future, an ART policy offers an affordable way to protect yourself within this period.

Decreasing

The death benefit decreases over time, while the premiums usually remain unchanged. People buy decreasing-term life insurance to cover a specific debt, like a mortgage, though we prefer life insurance.

No medical exam

You don’t need a medical exam to get coverage, though you may have to answer a few health-related questions.

Group

Group term life insurance is a policy that is available for free or at a low cost through your work. It is an excellent option to consider if your workplace provides it.

What are the limitations of group benefits?
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Term life insurance policies expire after your initial term and don't build cash value. Make sure to do your research.
Are group benefits worth it for small businesses?
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Yes, especially if you employ skilled workers in a competitive job market. The math: replacing a mid-level employee costs 50-200% of their salary. A benefits package at 5-10% of salary that meaningfully improves retention often pays for itself, plus reduces sick days, disability claims, and turnover-related disruption.
How are premiums calculated?
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Premiums adjust at annual renewal based on your group's experience. If claims were low, premiums often hold or decrease. If claims spike (a major surgery or long-term disability), premiums may go up. Larger groups smooth out single events better; smaller groups see more volatility year to year.
Can employees convert when they leave?
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Most term life policies include a conversion rider that lets you switch to permanent coverage later — without a new medical exam — even if your health changes.
What happens when an employee leaves?
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You have four options in front of you:

Let the policy lapse. If you discontinue benefits, employees lose their coverage on the cancellation date. Most carriers offer 60-90 days conversion to individual coverage for departing employees.

Convert your policy. When your policy is near the end of its term, you can convert it into permanent life insurance coverage. You will not have to submit proof of insurability. This option is available till a certain age, which may vary from insurer to insurer.

Renew at the annual policy date. Most carriers send a renewal package 60-90 days before the date with proposed premiums and any plan changes. You can accept, negotiate, switch carriers, or redesign the plan from scratch.

Apply for a new policy. Healthy people may benefit from buying a new policy at lower rates instead of renewing the existing one.
Can we get money back on unused premiums?
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No, you won’t. That’s because it doesn’t build cash value. So when you end it, there’s no refund.
Can we cancel or change the plan mid-year?
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Yes, with proper notice you can cancel or modify the plan mid-year. Most carriers require 30-90 days notice for cancellation. At annual renewal you have full flexibility to redesign coverage, switch carriers, or adjust the employer/employee split.
How are benefits managed at renewal?
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Group benefit needs vary by industry, employee demographics, and company budget. A young tech team values mental health coverage and EAP. An older trades team values disability and prescription drug coverage. A typical small business budgets $80-130 per employee per month for a competitive plan.
How much should we budget per employee?
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A common rule is 10-12× your annual income, plus debts. Try our calculator above for a tailored number.