Are you in the market for life insurance?
If so, you may be wondering if RBC Life Insurance is a good option. In this post, we'll take a look at what RBC Life Insurance offers and compare it to some of the other options out there. Researching various life insurance companies is essential prior to making a final choice on a policy.
By the end, you should have a good idea of whether or not RBC Life Insurance is right for you.
Who is RBC Insurance?
Created in 1960, RBC Insurance is the brand name for all insurance operating entities of the Royal Bank of Canada — which is one of the most trusted insurance providers in Canada.
RBC Insurance is the single largest bank-owned insurance provider in the country of Canada, with roughly 2,500 employees and more than four million customers worldwide. RBC is headquartered in Toronto, Ontario. The business of RBC is in providing banking and financial services to its customers which include individuals, businesses, and governments.
RBC has a wide range of life insurance products and services that it offers, which include personal and business banking, wealth management, insurance, and investment banking. RBC is a leading provider of banking, insurance, and investment products and services to individuals, small businesses, and commercial clients in Canada, the United States, and select international markets.
RBC Insurance Facts & Financial Information
The Royal Bank of Canada was founded in 1864
Headquartered at Downtown, Toronto, ON
$15 billion in assets
~$4 billion in annual insurance premiums
For most people, price is the most important factor when buying life insurance. While that is understandable, it is not the only thing that matters. For example, an insurer’s financial strength is no less important. This metric demonstrates the insurers ability to pay all its policies and contracts. A good rating here is essential. Otherwise, you may find that the insurance company no longer exists when they go to file claims.
With RBC Life Insurance, you can rest easy on this count. The insurer managed an A rating (Excellent) from AM Best — a credit rating agency that focuses on the insurance industry. This means you can count on RBC's insurance company to deliver your life insurance pay-out when the time comes — 20, 30, or even 50 years down the line.
RBC Life Insurance Reviews
Many people look at online reviews — like those on and Insureye— to get an insight into an insurer’s customer service.
But here is the thing: These platforms may not always be able to paint the whole picture.
Generally, people tend to use these platforms when they are unsatisfied with an experience. When someone has a good experience, you are less likely to hear from them because they have received the expected level of service.
However, if anyone has a negative experience while dealing with the insurer’s customer service team, they are more likely to leave a comment in the review portion of the site, as they did not receive the expected level of service. Sometimes, minor administrative errors can lead to a negative assessment which does not necessarily mean the insurance company as a whole is bad. RBC Insurance does not provide funeral insurance, often known as burial insurance.
Sadly, RBC’ reviews on Google Reviews and Insureye do not instill much confidence. The RBC Life Insurance company assessment scores are 1.6 and 1.7 stars (out of 5), respectively.
These scores are low, but they are not atypical for life insurers of their size. For example, SunLife and Manulife — direct competitors of RBC Insurance— have similar Insureye scores, 1.5 and 1.6, respectively.
The long and short of this is: Check online reviews but do not base your decision solely on them because they may fail to give you the full picture.